[{"id":321963786437,"handle":"6-pair-lashes","title":"6 Pair Lashes","updated_at":"2026-05-13T15:25:13-05:00","body_html":"","published_at":"2025-06-27T13:50:45-05:00","sort_order":"manual","template_suffix":"image-banner","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Lashes (6 pair)"}],"published_scope":"global"},{"id":321351450821,"handle":"all","title":"All","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2025-06-12T17:10:59-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"not_equals","condition":"Brow Trainers"},{"column":"type","relation":"not_equals","condition":"Gift Card"},{"column":"type","relation":"not_equals","condition":"Gift with Purchase"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Insurance"},{"column":"type","relation":"not_equals","condition":"Marketing Materials"},{"column":"type","relation":"not_equals","condition":"NCA Offer"},{"column":"type","relation":"not_equals","condition":"Shipping Supplies"},{"column":"type","relation":"not_equals","condition":"Shoppable video"},{"column":"type","relation":"not_equals","condition":"TikTok \u0026 Meta Bundles"},{"column":"tag","relation":"not_equals","condition":"discontinued"}],"published_scope":"global"},{"id":298528637125,"handle":"all-except-sale-items","title":"All Except Sale Items","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2024-01-24T12:53:02-06:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"tag","relation":"not_equals","condition":"discontinued"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"type","relation":"not_equals","condition":"Brow Trainers"},{"column":"type","relation":"not_equals","condition":"Gift Card"},{"column":"type","relation":"not_equals","condition":"Gift with Purchase"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Insurance"},{"column":"type","relation":"not_equals","condition":"Marketing Materials"},{"column":"type","relation":"not_equals","condition":"NCA Offer"},{"column":"type","relation":"not_equals","condition":"Shipping Supplies"},{"column":"type","relation":"not_equals","condition":"Shoppable video"},{"column":"type","relation":"not_equals","condition":"TikTok \u0026 Meta Bundles"}],"published_scope":"global"},{"id":294598901957,"handle":"all-hallows-eve","title":"All Hallow's Eve","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2023-10-24T13:27:09-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Lashes"},{"column":"title","relation":"contains","condition":"Made For This"}],"published_scope":"global"},{"id":101961433176,"handle":"lashes","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2019-03-29T12:40:14-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"All Lashes","body_html":"\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003eGlam up your look from the comfort of your home. \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAffordable DIY lash extensions that are handmade and designed to be soft, beautiful and ultra-light. Six styles to fit your look! \u003ca href=\"https:\/\/flutterhabit.com\/pages\/find-your-favorite-style\" title=\"Eyelash style quiz\" target=\"_blank\"\u003eTake our style quiz\u003c\/a\u003e to see which faux mink lash extension style is best for your eye shape. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStill unsure what the differences in our lash styles are? Check out our brief description of each, or visit the product pages for more information.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/shorties\" title=\"Shortie lash style\" target=\"_blank\"\u003eShorties\u003c\/a\u003e: Our shortest lash style with our lightest level of volume, designed to look like your natural lashes, but better! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-sweetheart\" title=\"The Sweetheart lash style\" target=\"_blank\"\u003eThe Sweethearts\u003c\/a\u003e: Mid length lashes with a doll-eyed shape and an intense curl to make a statement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-happy-medium\" title=\"The Happy (Medium) last style\" target=\"_blank\"\u003eThe Happy (Medium)\u003c\/a\u003e: Not too short, not too long. This style is designed to be in between The Original and The Shorties.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-wink\" title=\"The Wink lash style\" target=\"_blank\"\u003eThe Wink\u003c\/a\u003e: This wispy cat-eyed shape is fun, but not too bold. It’s one of our easiest to apply and has the most gradual length progression from the inner to outer corner of all of our styles. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/original\" title=\"The Original FlutterHabit lash style\" target=\"_blank\"\u003eThe Original\u003c\/a\u003e: The style that started it all. A full and dramatic look to replace your lash extensions. Check out the reviews for some before and after pics!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-flirt\" title=\"The Flirt lash style\" target=\"_blank\"\u003eThe Flirt\u003c\/a\u003e: Love the volume, but not the length? The Flirt is our fullest lash style, with a bit more curl and shorter length than The Original. Show off your sassy side with our most dramatic lash style. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-collection\" title=\"A sample box of all 6 styles\" target=\"_blank\"\u003eThe Collection\u003c\/a\u003e: Want to try them all? We suggest The Collection to start. Get a pack of all 6 styles and find out what’s best for you. New to faux lashes? Start with a lighter style and keep The Flirt and The Originals for those special occasions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eNow that you've found your dream lashes, \u003ca href=\"https:\/\/flutterhabit.com\/pages\/subscription\" title=\"Subscription form\" target=\"_blank\"\u003esubscribe and save\u003c\/a\u003e for additional discounts and have your lashes delivered automatically on your timeline (every 30, 45 or 60 days). Help us share this best kept beauty secret with your friends and family. \u003ca href=\"https:\/\/flutterhabit.com\/pages\/fh-referral-program\" title=\"Loyalty program page\" target=\"_blank\"\u003eJoin our loyalty program\u003c\/a\u003e and referring your friends for points towards awards on future purchases. \u003c\/p\u003e","image":{"created_at":"2022-01-29T21:23:40-06:00","alt":null,"width":4472,"height":2981,"src":"\/\/flutterhabit.com\/cdn\/shop\/collections\/custom_resized_79793778-017e-4c47-9068-93b576c1b9a7.jpg?v=1643513021"}},{"id":237697630405,"handle":"all-products","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2020-12-02T12:10:37-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"All Products","body_html":"","image":{"created_at":"2020-12-02T12:28:19-06:00","alt":null,"width":5100,"height":2400,"src":"\/\/flutterhabit.com\/cdn\/shop\/collections\/FlutterHabitWinter341.jpg?v=1654012414"}},{"id":318704091333,"handle":"all-products-v","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2025-04-04T09:00:35-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"All products best sellers by category (DTC Pages)","body_html":"","image":{"created_at":"2025-04-04T15:04:45-05:00","alt":null,"width":5100,"height":2400,"src":"\/\/flutterhabit.com\/cdn\/shop\/collections\/FlutterHabitWinter341.webp?v=1743797085"}},{"id":293850415301,"handle":"aster-loop","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2023-09-06T14:57:45-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Aster- Loop","body_html":""},{"id":291003138245,"handle":"best-sellers","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2022-10-26T10:34:06-05:00","sort_order":"manual","template_suffix":"promo-collection","published_scope":"global","title":"Best Sellers","body_html":""},{"id":344586223813,"handle":"best-sellers-core","title":"Best Sellers - Core","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2026-04-30T13:04:20-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"not_equals","condition":"Brow Trainers"},{"column":"type","relation":"not_equals","condition":"Bundle"},{"column":"type","relation":"not_equals","condition":"Gift Card"},{"column":"type","relation":"not_equals","condition":"Gift with Purchase"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Insurance"},{"column":"type","relation":"not_equals","condition":"Kit"},{"column":"type","relation":"not_equals","condition":"Lashes (2 pair)"},{"column":"type","relation":"not_equals","condition":"Lashes (3 pair)"},{"column":"type","relation":"not_equals","condition":"Lashes (5 pair)"},{"column":"type","relation":"not_equals","condition":"Marketing Materials"},{"column":"type","relation":"not_equals","condition":"Mega Pack"},{"column":"type","relation":"not_equals","condition":"Nails"},{"column":"type","relation":"not_equals","condition":"NCA Offer"},{"column":"type","relation":"not_equals","condition":"Shipping Supplies"},{"column":"type","relation":"not_equals","condition":"Shoppable video"},{"column":"type","relation":"not_equals","condition":"STICKtionary"},{"column":"type","relation":"not_equals","condition":"TikTok \u0026 Meta Bundles"},{"column":"title","relation":"not_contains","condition":"Routine"},{"column":"title","relation":"not_contains","condition":"Duo"},{"column":"title","relation":"not_contains","condition":"Luxury Application Tools"},{"column":"title","relation":"not_contains","condition":"Mini Removal"},{"column":"title","relation":"not_contains","condition":"Mini Made for This"},{"column":"tag","relation":"not_equals","condition":"discontinued"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":312891506885,"handle":"best-sellers-collection","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2024-11-15T09:01:05-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"best sellers collection","body_html":""},{"id":281860931781,"handle":"bf-sale-eligible","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2021-11-23T11:00:00-06:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"BF Sale Eligible","body_html":""},{"id":321374126277,"handle":"birthday-sale","title":"Birthday Sale","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2025-06-13T16:26:48-05:00","sort_order":"manual","template_suffix":"promo-ended-w-sign-up","disjunctive":false,"rules":[{"column":"title","relation":"not_contains","condition":"Navidium Shipping Protection"},{"column":"title","relation":"not_contains","condition":"marketing insert"},{"column":"title","relation":"not_contains","condition":"NCA"},{"column":"title","relation":"not_contains","condition":"First time favorite"},{"column":"title","relation":"not_contains","condition":"Videowise"},{"column":"title","relation":"not_contains","condition":"(TTS)"},{"column":"title","relation":"not_contains","condition":"(TTS Exclusive)"},{"column":"title","relation":"not_contains","condition":"Best Sellers Kit"},{"column":"title","relation":"not_contains","condition":"gift"},{"column":"title","relation":"not_contains","condition":"Lash pads, silicone"},{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"type","relation":"not_equals","condition":"STICKtionary"},{"column":"type","relation":"not_equals","condition":"Shipping Supplies"},{"column":"title","relation":"not_contains","condition":"Test"},{"column":"title","relation":"not_contains","condition":"TBD"},{"column":"type","relation":"not_equals","condition":"Gift with Purchase"}],"published_scope":"global"},{"id":327843872965,"handle":"black-friday-sale","title":"Black Friday Sale","updated_at":"2026-05-13T16:40:07-05:00","body_html":"","published_at":"2025-10-31T11:48:06-05:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"not_equals","condition":"Brow Trainers"},{"column":"type","relation":"not_equals","condition":"Gift Card"},{"column":"type","relation":"not_equals","condition":"Gift with Purchase"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Insurance"},{"column":"type","relation":"not_equals","condition":"Marketing Materials"},{"column":"type","relation":"not_equals","condition":"NCA Offer"},{"column":"type","relation":"not_equals","condition":"Shipping Supplies"},{"column":"type","relation":"not_equals","condition":"Shoppable video"},{"column":"type","relation":"not_equals","condition":"TikTok \u0026 Meta Bundles"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"100%"},{"column":"title","relation":"not_contains","condition":"Remover Spray"},{"column":"title","relation":"not_contains","condition":"Ready. Set. Flutter"},{"column":"title","relation":"not_contains","condition":"Classic Trial Pack"},{"column":"title","relation":"not_contains","condition":"The First-Timers Festive Bundle"}],"published_scope":"global"},{"id":288844906693,"handle":"bogo","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2022-08-01T14:48:37-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"BOGO","body_html":""},{"id":290789753029,"handle":"bundle-builder-lashes","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2022-10-13T12:35:37-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"bundle-builder-lashes","body_html":""},{"id":317144301765,"handle":"chelseas-favorites","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2025-02-12T13:53:52-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Chelsea's Favorites","body_html":""},{"id":280968462533,"handle":"chelsis-favorites","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2021-10-27T16:24:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Chelsi's Favorites","body_html":""},{"id":299222433989,"handle":"classic","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2024-02-07T14:35:49-06:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Classic","body_html":""},{"id":333132497093,"handle":"compare-collection","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2026-02-06T09:24:17-06:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"global","title":"Compare Collection","body_html":"\u003cp\u003eList of products that will be displayed in the selector within the \"compare products\" widget\u003c\/p\u003e"},{"id":281652396229,"handle":"faux-mink-lashes-loop","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2021-11-18T11:22:45-06:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Faux Mink Lashes Loop","body_html":""},{"id":296665415877,"handle":"holly-loop","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2023-12-15T10:43:02-06:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Holly- Loop","body_html":""},{"id":273010491589,"handle":"july-sale","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2021-07-21T09:50:52-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"July sale","body_html":""},{"id":319375474885,"handle":"lashes-5-6-pair","title":"Lashes - 5 \u0026 6 Pair","updated_at":"2026-05-13T15:25:13-05:00","body_html":"","published_at":"2025-04-28T12:13:52-05:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_not_set","condition":""},{"column":"product_category_id","relation":"equals","condition":"hb-3-2-6-3-5"},{"column":"title","relation":"not_contains","condition":"2 Pair"},{"column":"title","relation":"not_contains","condition":"Bundle"},{"column":"title","relation":"not_contains","condition":"Kit"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"type","relation":"not_equals","condition":"NCA Offer"},{"column":"type","relation":"not_equals","condition":"TikTok \u0026 Meta Bundles"},{"column":"title","relation":"not_contains","condition":"Trial Pack"},{"column":"type","relation":"not_contains","condition":"Gift with Purchase"},{"column":"title","relation":"not_contains","condition":"Set"},{"column":"title","relation":"not_contains","condition":"Duo"},{"column":"title","relation":"not_contains","condition":"(TTS)"}],"published_scope":"global"},{"id":318709399749,"handle":"lashes-v","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2025-04-04T15:05:00-05:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Lashes best sellers by category (DTC Pages)","body_html":"\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003eGlam up your look from the comfort of your home. \u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAffordable DIY lash extensions that are handmade and designed to be soft, beautiful and ultra-light. Six styles to fit your look! \u003ca title=\"Eyelash style quiz\" href=\"https:\/\/flutterhabit.com\/pages\/find-your-favorite-style\" target=\"_blank\"\u003eTake our style quiz\u003c\/a\u003e to see which faux mink lash extension style is best for your eye shape. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStill unsure what the differences in our lash styles are? Check out our brief description of each, or visit the product pages for more information.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"Shortie lash style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/shorties\" target=\"_blank\"\u003eShorties\u003c\/a\u003e: Our shortest lash style with our lightest level of volume, designed to look like your natural lashes, but better! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"The Sweetheart lash style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-sweetheart\" target=\"_blank\"\u003eThe Sweethearts\u003c\/a\u003e: Mid length lashes with a doll-eyed shape and an intense curl to make a statement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"The Happy (Medium) last style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-happy-medium\" target=\"_blank\"\u003eThe Happy (Medium)\u003c\/a\u003e: Not too short, not too long. This style is designed to be in between The Original and The Shorties.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"The Wink lash style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-wink\" target=\"_blank\"\u003eThe Wink\u003c\/a\u003e: This wispy cat-eyed shape is fun, but not too bold. It’s one of our easiest to apply and has the most gradual length progression from the inner to outer corner of all of our styles. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"The Original FlutterHabit lash style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/original\" target=\"_blank\"\u003eThe Original\u003c\/a\u003e: The style that started it all. A full and dramatic look to replace your lash extensions. Check out the reviews for some before and after pics!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"The Flirt lash style\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-flirt\" target=\"_blank\"\u003eThe Flirt\u003c\/a\u003e: Love the volume, but not the length? The Flirt is our fullest lash style, with a bit more curl and shorter length than The Original. Show off your sassy side with our most dramatic lash style. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003ca title=\"A sample box of all 6 styles\" href=\"https:\/\/flutterhabit.com\/collections\/lashes\/products\/the-collection\" target=\"_blank\"\u003eThe Collection\u003c\/a\u003e: Want to try them all? We suggest The Collection to start. Get a pack of all 6 styles and find out what’s best for you. New to faux lashes? Start with a lighter style and keep The Flirt and The Originals for those special occasions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eNow that you've found your dream lashes, \u003ca title=\"Subscription form\" href=\"https:\/\/flutterhabit.com\/pages\/subscription\" target=\"_blank\"\u003esubscribe and save\u003c\/a\u003e for additional discounts and have your lashes delivered automatically on your timeline (every 30, 45 or 60 days). Help us share this best kept beauty secret with your friends and family. \u003ca title=\"Loyalty program page\" href=\"https:\/\/flutterhabit.com\/pages\/fh-referral-program\" target=\"_blank\"\u003eJoin our loyalty program\u003c\/a\u003e and referring your friends for points towards awards on future purchases. \u003c\/p\u003e","image":{"created_at":"2025-04-04T15:05:00-05:00","alt":null,"width":4472,"height":2981,"src":"\/\/flutterhabit.com\/cdn\/shop\/collections\/custom_resized_6d950922-19ae-4874-92d4-0ce9c9b39200.jpg?v=1743797100"}},{"id":292742594757,"handle":"limited-edition-loop","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2023-03-10T11:18:29-06:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Limited Edition- Daffodil Loop","body_html":""},{"id":292959748293,"handle":"limited-edition-sweet-pea-loop","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2023-04-05T11:38:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Limited Edition- Sweet Pea Loop","body_html":""},{"id":320280953029,"handle":"most-subscribed","title":"Most Subscribed","updated_at":"2026-05-13T15:25:13-05:00","body_html":"","published_at":"2025-05-28T20:25:22-05:00","sort_order":"best-selling","template_suffix":"promo-collection","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Most Subscribed"},{"column":"title","relation":"not_contains","condition":"(100% off)"}],"published_scope":"global"},{"id":333903888581,"handle":"preptech-lashes","updated_at":"2026-05-13T15:25:13-05:00","published_at":"2026-02-18T15:06:54-06:00","sort_order":"created-desc","template_suffix":"image-banner","published_scope":"global","title":"PrepTECH™ Lashes","body_html":""},{"id":326512705733,"handle":"prime-2025-20","updated_at":"2026-05-13T16:40:07-05:00","published_at":"2025-10-03T10:10:14-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Prime 2025 - 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A sweet lash with just a hint of drama for those who prefer a more natural look. The Sweetheart® sits between Shorties® and The Happy Medium® in length, with added curl for a touch of extra sass.
This sweet, playful style creates a full yet natural, doll-eyed finish that effortlessly takes you from a day at the office to a night out.
Now featuring PrepTECH™ patent-pending technology, each segment includes pre-placed micro adhesive dots and an ultra-thin barrier for easier placement and up to 10+ days of wear.
Includes six sets of lashes, each lasting up to 10 days. Adhesive sold separately.
HOW TO USE
STEP 1 • APPLY ADHESIVE Apply a small, rounded bead of Made for This® Adhesive to the top side of the lash cluster’s bottom edge. Wait 20–30 seconds until tacky.
STEP 2 • APPLY TO LASH LINE Using your applicator, apply your segments to the underside of your natural lashes, avoiding your waterline. Repeat for remaining segments.
PRO TIP • CLAMP TO SECURE Once all segments are applied, gently clamp your natural lashes and segments together using your applicator to fully secure your set and achieve a seamless blend.
Caution: Keep out of reach of children. For external use only. Use only as directed. Apply lashes directly to the underside of eyelash. Avoid touching eyes with adhesive or lashes. If contact with adhesive occurs, wash immediately with lukewarm water.
The Sweetheart®
|
Sale price$34.99
4.8
Rated 4.8 out of 5 stars
Based on 2,371 reviews
Reviews Summary
Generated by AI from 100 most recent customer reviews
Last updated 10/20/25
Customers say these lashes strike an ideal balance between natural and glamorous for everyday wear. Many reviews mention they last 5-7 days with proper application. Frequent comments address the lightweight feel and easy application process. The style works well for most eye shapes, though some find them too long. Many appreciate both black and brunette color options, with brunette noted as particularly natural-looking. Reviews highlight their versatility for both minimal and full-makeup looks. While most users report an excellent fit, some with smaller eyes mention they prefer shorter styles.
These lashes are beautiful! But unfortunately not a good fit for almond eyes as they make your eyes look super heavy. I will say these ones specifically are VERY heavy to wear as well. I can tell they’re on there and made my head hurt a little. So that’s why I gave 3 stars. Otherwise, beautiful lashes and I’m sure pretty on other eyeshapes!
Paula A.
Verified Buyer
Reviewing
The Sweetheart®
I recommend this product
Eye Shape Hooded
Eye Size Medium
Rated 5 out of 5 stars
4/30/26
Glue
I absolutely love the lashes and have been using them daily for 4 years now. Using the tape on package was game changer. I loved not dealing with picking the glue off. I do not like the glue that has now been added. I tried using it and makeup etc caked on them. I now have to pick it off. Wished there was options to purchase with or without the glue. I would choose without. It now is taking me extra time due to having to pick the glue off.
Customer for life
BreAnna s.
Verified Buyer
Reviewing
The Sweetheart®
I recommend this product
Eye Shape Round
Eye Size Medium
Rated 5 out of 5 stars
4/29/26
My favorite
Absolutely love these lashes, they provide the most natural look!
Lauryn
Verified Reviewer
Reviewing
The Sweetheart®
I recommend this product
Eye Shape Almond
Eye Size Medium
Rated 5 out of 5 stars
4/19/26
Favorite last on the market
My first time using flutter habit lashes and I’m so happy I finally bit the bullet. I have super oily eyelids and other lash clusters I’ve tried have lasted maybe 2-3 days but when these say 10 day, they truly mean it. Honestly I’m sure they will last even longer when used in combination with the primer. I’m on day 10 now and only have two that are starting to get loose. I’ve gone in the pool, hot tub, showered and worked out as normal and these have not budged. I just ordered two other styles to try as well as the primer and the lash serum!
Brooke
Reviewing
The Sweetheart®
I recommend this product
Eye Shape Round, Almond
Eye Size Medium
Rated 5 out of 5 stars
4/18/26
My #1 favorite 💗
These are my absolute favorite lash, I have been wearing them for about three years! I have tried other styles, but if you like a little bit of drama and have more round eye shapes, this is probably gonna work great for you. The band is thick, but not too thick, I like that it’s big enough to put a decent amount of glue on. These lashes easily last me about eight days, sometimes I have to touch up, but that’s pretty rare. I keep coming back for more!
